After 'missing out' on the vacant managerial role at Tottenham last month, David Moyes will lead Everton into a new season hoping to bridge the gap between the two sides.
The media will have you believe that the Scot was in the running for the Spurs post. Gary Lineker practically did Daniel Levy's job for him in interviewing Moyes on national television during the BBC's coverage of Euro 2012.
At no point however did the Everton chief admit to wanting the job. He must be fed up with working under the constant financial constraints at Goodison Park and one would imagine that the chance to spend in the region of £20-30m a season would interest him.
Few would argue that Moyes' pedigree is up there with the best in English football. When taken into consideration the amount of money splashed around in the Premier League, Everton consistently overachieve and much of that is down to his guidance. Why then hasn't he moved on?
In his decade with the club, he could have jumped ship on a number of occasions. The Newcastle job became available a few seasons ago and the Magpies have never been shy of a big money signing or two.
Last season saw Aston Villa owner Randy Lerner on the lookout for someone to guide his side back into the top ten. Until recently, Lerner has always backed his managers in the transfer market and Martin O'Neill spent big sums trying to break the top four during his time in the Midlands.
The Liverpool job was of course up for grabs until Brendan Rodgers took over but Moyes is far too loyal to even consider a switch across Stanley Park.
This summer has also seen the Chelsea job become available, in addition to the Spurs position.
A lot goes on behind the scenes in football that we as fans will never find out, but if Moyes were to have expressed an interest in any of the mentioned roles then he would undoubtedly had been considered and probably offered the majority of them.
The reason he remains at the Toffees must be down to the man himself. He clearly loves the club and recognises that he is the manager of one of England's most successful sides. He has unfinished business at Everton and has always maintained that he wants to win a trophy before his time on Merseyside is up.
The key factor as to why David Moyes remains at the Everton helm must surely be down to the conveyer belt of young talent that the club continue to produce.
The likes of Jack Rodwell, Ross Barkley, Francisco Da Silva, Shane Duffy and Hallam Hope will be looking to make major strides in their careers this season.
Add them to the likes of Jonny Heitinga, Leighton Baines, Marouane Fellaini, Nikica Jelavic and co and Moyes has himself a very talented squad capable of breaking back into Europe and competing for a trophy.
Claims from certain sections of the media that the 49-year old lacks ambition and is too comfortable at Everton are way wide of the mark. He has the makings of a very competitive side at his disposal and the blues might just surprise one or two doubters in the coming campaign.
Watch this space.
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